2 articles tagged with ‘marketing’.
Mark Tungate (author of Adland: A Global History of Advertising) has his say on TBWA’s Jean-Marie Dru’s new book. Every agency needs a stick to hit its clients with.
TBWA\LONDON has appointed Julie McKeen to the position of Marketing Director, which will see her run the agency’s new business function and marketing efforts, reporting in to CEO Matt Shepherd-Smith.