8 articles tagged with ‘nivea’.
With the world going crazy for moisturisers that tanned, firmed and banished cellulite we needed to find a strong territory for our more straightforward moisturiser product; a product that simply moisturused.
We are living in a world of polarized ideals about beauty. On the one hand there’s L’Oreal presenting an unattainable, elite beauty represented by achingly perfect models and celebrities that make ordinary women feel bad about themselves.
In August 2007, NIVEA Visage were preparing themselves for their biggest and most innovative product launch within the non-age facecare market.
Winter is burdened by sadness and seriousness. Summer should be about longer, lighter days. Happy days. We want people to feel good about the British sun, take life a bit less seriously, find those little moments (and some big moments) in life that just make them smile, grin or …
We needed to launch NIVEA Body’s Goodbye Cellulite cream and wanted to do it in a way that was true to how real women talked about anti cellulite solutions.
We are determined to get a NIVEA lip product into every British woman’s handbag. In 2006 we had money set aside to speak specifically to students.
NIVEA® body is set to release an engaging and humorous viral campaign to launch Goodbye Cellulite, a new product designed to visibly reduce the surface appearance of cellulite.
NIVEA® is launching an irreverent poster campaign for its Lip Care Essential product featuring Zippy from the cult kids’ classic TV show, Rainbow.